Building an Idea Factory

3 easy ways to become more creative for breakthrough ideas.

Almost every significant breakthrough is the result of a courageous break with traditional ways of thinking.

-Stephen Covey

Read time: 2 minutes

You can’t just sit and hope for great ideas.

If your going to be the best, you have to FORCE your brain deliver. No waiting around.

Good news, we know how. It’s science, backed by new studies, ready for you to use.

Here’s how to crank your brain for breakthroughs:

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1. Zaps for Sharp Focus

A wandering mind kills all your potential. So fixing this is step #1.

A PLOS Biology study says transcranial direct current stimulation (tDCS) bumps focus by 30%.

It’s a weak current—safe, no shocks—hitting your prefrontal cortex, the part that keeps you focused and in charge of executive function.

How to Do It:

  • Get a tDCS device—looks like a headband. Slap it on for 20 minutes a day, feels like a faint tingle.

  • Pair it with 100mg of L-theanine and your coffee—like keeping a racecar on the dragstrip.

  • Try it for 10 days.

This is a more expensive, but immediate option.

Neurofeedback devices are also beneficial, but you have to sort through the data it gives you, mentally moving yourself in the focused states.

The tDCS just places you there, no work from you.

2. Prime Your Brain for Genius

Creativity can be programmed.

Imagine a white powdered hill after a winter storm. Clean, snow covered.

Going through a mental process is like the first person to sled down, making a fresh path.

Your brain’s neural pathways work the same way, so using this technique will have you sledding towards breakthroughs.

The Process:

  • Pick something nearby—pen, cup, whatever. Set a timer for 5 minutes.

  • List every crazy use you can think of—pen as a dart, cup as a megaphone.

  • Jump to your real problem—daily for a week, and it’s only a matter of time.

The billionaire Alex Hormozi uses this in his book “100m Dollar Offers”.

3. Fuse Ideas That Stick

Blending ideas can turn to gold.

They often throw you into “Blue Oceans”, where you don’t have to compete with anyone because you are the ONLY one.

How to Get It Done:

  • Take two ideas—say, “AI tools” and “street sales.” List 5 traits each (AI: fast, data; Sales: grit, trust).

  • Smash them—10 combos, like “gritty AI pitches.” Takes 15 minutes.

  • Pick a list of winners and sort through.

Tech pros fusing trends, newsletters stacking niches—this is your glue. Be original.

Final Thoughts

Breakthroughs aren’t luck.

You can make your brain figure it out.

Zaps, priming neural pathways—science will feed you with a silver spoon.

And one technique might change your life forever.

Talk soon,

-Dalton

P.S: Due to high demand, the Gene Optimization waitlist is full. A smaller list will open up at the end of the month. If your interested, don’t miss it!

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